Measure What Matters

"Measure What Matters: How Google, Bono, and the Gates Foundation Rock the World with OKRs" by John Doerr is a book that explores the power of Objectives and Key Results (OKRs), which provide a framework to focus energy, align teams and ensure accountability. It encourages readers to use OKRs as an effective management system for their organizations in order to drive innovation and reach their goals. Here are 4 key lessons to take away from the book:

  • Set ambitious but achievable objectives

  • Outline specific key results for each objective

  • Measure progress regularly against pre-defined measures

  • Clearly communicate objectives and key results to all stakeholders

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The Power of Full Engagement